About French Tulip
Our Story
French Tulip, was founded in 2015 by Jaasiel Pacheco Gautier in San Juan, Puerto Rico, with a mission to create floral arrangements that are not just beautiful but meaningful. What began as a bold online venture evolved into one of the island’s most beloved floral brands, rooted in craftsmanship, community, and creativity.
Our journey started entirely online, leveraging digital platforms to reach customers across Puerto Rico. As demand grew, we opened our first physical storefront in Old San Juan before relocating to the more accessible Avenida Jesús T. Piñero. In 2016, we expanded to Caguas, and by 2019, we opened our third store in Dorado.
Like every growth story, ours has had challenges notably the impact of Hurricane María in 2017. We responded by restructuring operations, investing in quality and efficiency, and doubling down on what made us special: our people, our culture, and our floral artistry. The COVID-19 pandemic further tested our resilience, but it also reminded us of our purpose to be present in life’s most emotional moments, even at a distance.
At French Tulip, we don’t just sell flowers, we create environments, we honor memories, we connect people. From handcrafted wooden bases made by Puerto Rican artisans to our signature scents and thoughtful service rituals, everything we do is designed to leave a lasting impression.
More than a flower shop, we are hosts. Every customer, visitor, and team member becomes part of our extended family. That’s why we’ve built what we proudly call The Floral Experience: a multi-sensory, emotional connection that begins the moment you walk through our doors or visit us online.
Our Mission
To deliver exceptional floral experiences that enrich life’s most meaningful moments, with a deep commitment to freshness, loyalty, responsibility, and an unmatched level of care for our customers.
French Tulip Inc. is dedicated to creating and delivering the highest-quality floral products not just to meet expectations, but to exceed them. We focus on enhancing special moments through unique and personalized floral arrangements, offering a service that reflects the values we live by: freshness, loyalty, and responsibility.
Our Vision
To establish ourselves as Puerto Rico’s leading floral brand and expand our presence internationally connecting people around the world through design, innovation, and passion.
French Tulip aspires to be recognized for excellence in floral design and quality. Our long-term vision is to grow beyond Puerto Rico, sharing our love for flowers and creative spirit with a global audience — forging human connections through the beauty and artistry of floral experiences.
Our Core Values
The values of French Tulip are the fundamental principles that guide all company operations and decisions through our FLORAL EXPERIENCE:
Freshness: We are committed to the freshness of our flowers, carefully selected and delivered at their peak.
Loyalty: We foster loyalty toward our customers, building long-lasting relationships based on trust and satisfaction.
Originality: We celebrate originality in the creation of unique, personalized floral arrangements that reflect the brand's creativity and distinctive character.
Responsibility: We act responsibly, caring for the environment and supporting our local communities and artisans.
Attention: We provide exceptional attention to our customers, exceeding expectations at every touchpoint from purchase to delivery.
Leadership: We strive to lead the floral industry in quality, design, and customer service, setting high standards and promoting excellence in everything we do.